MSIntelligence™ offers a broad range of diagnostic services to international corporations. All of our services are based on innovative methodologies and an in-depth knowledge of the markets in which we operate. We work closely with our customers to tailor our services to fit their specific requirements.

Counterfeit Mapping Service
The Counterfeit Mapping Service (CMF) is a core service designed to empower companies to fight counterfeiting. The CMF enables companies to map the scope of the problem over a variety of official and unofficial distribution channels. Detailed data is provided on the entire survey region, and can be drilled down to a neighborhood or to a specific Point of Sale. All of the samples acquired during the survey, in addition to optional audiovisual evidence are delivered to the customer promptly for further analysis. As a result, companies can cooperate with law enforcement to take immediate, effective action.

As part of the CMF survey, MSIntelligence™ conducts “mystery shopper” purchases according to a detailed plan. Depending on customer requirements, the program can focus on specific distribution channels, geographical areas, or product characteristics. The Counterfeit Mapping Service has proven effective in a number of industries such as perfumes, software, pharmaceuticals, fashion and footwear.

Final Consumer Sample Survey
The Final Consumer Sample Survey (FCSS) provides customers with market data based on discarded product packaging. Using a unique methodology, the samples are collected from local reclamation and recycling facilities. Analysis of the discarded packaging provides companies with reliable information about counterfeit products including frequency and source. FCSS also takes into account all possible distribution channels.